Marketing is one of the most popular majors among college students. In order to distinguish yourself from other graduates with a bachelor’s degree in marketing, you may decide to apply for graduate school. When searching for the right graduate program, don’t limit yourself to master’s degrees in marketing. A master’s degree in a related or complementary field can give you the edge that you need.
Master’s of Business Administration
Kiplinger names the MBA in its list of 5 Advanced Degrees Still Worth the Debt. If you are interested in an upper level management position, then an MBA may be listed as a required qualification. If you are just beginning your career, then an MBA can help you climb the corporate ladder faster than a colleague who just has a bachelor’s degree. A marketing degree combined with an MBA is an excellent combination that can help you qualify for positions as a marketing director, corporate communications manager or advertising executive.
Master of Public Health
Master of Science Degree in Economics
Graduate Programs in Advertising
If you are not interested in a business-focused degree, then look into graduate programs in advertising. These programs offer courses in branding, interactive media and international marketing. A master’s degree in advertising can prepare you for a career as a sales manager, art director or advertising management. The Occupational Outlook Handbook states that jobs in advertising, promotions and marketing managers are expected to grow at an average rate between 2010 and 2020.
As colleges graduate more students with a major in marketing, you may need something to give you an edge in the job market. If you consider your interests and look beyond a master’s degree in marketing, you will find many other options that help you enhance your skills. The right graduate degree can mean the difference between an interview and the slush pile.